"Indeed, some organizations use trust as a risk-reduction mechanism. That is, if they believe the supplier to be credible and able to perform their roles effectively, and benevolent, that is, the supplier is interested in the customer’s welfare, then the perceived risk of exchange tends to be lower (Doney an Cannon 1997)"
-- R. Bennett; J. McColl-Kennedy and L.V. Coote

Sales Services


What’s the Difference Between You and Your Competitors?

In today’s competitive environment, this is a difficult question to answer. TrustBuild services are designed to make the answer more obvious to your potential customers so you can win more sales. Services available through TrustBuild include:

Seal Program

The TrustBuild Seal Program is designed to provide trustworthy sellers an innovative way to communicate their commitment to selling in an honest, straightforward manner to breakthrough the negative perception of selling and build higher levels of trust with potential customers.

The TrustBuild Seal Program consists of four elements:

  1. The TrustBuild Member Seal gives sales professionals a marketable, recognizable sign of their commitment to sell with honesty and integrity to build greater levels of trust with potential buyers.
  2. The Resource Center, a compilation of articles, white papers, book reviews, and tips is the result of extensive study of over 20,000 pages of research, surveys, sales methodologies, tools and techniques. The Center gives busy professionals quick insights to those behaviors and sales methods that build trust – and those that diminish trust.
  3. Just as corporate “brands” help buyers identify and evaluate products or services, a professional’s “personal brand” can play a critical role in determining which company wins the business. Our personal branding tools include a personalized web page address, professional profile and personalized TrustBuild Member Seal.
  4. The online TrustBuild Member Lookup provides potential buyers an easy way to find professionals who are committed to selling with honesty and integrity – the type of seller from whom most buyers would like to buy.

In addition, for organizations that meet our criteria, we also offer a TrustBuild Corporate Member Seal that provides a marketable, recognizable way to communicate an organization’s commitment to honesty and integrity in selling. Click here to learn more.

Click here to apply to the TrustBuild Seal Program and differentiate yourself during the selling process.





 
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Terrakon is the TrustBuild Service Provider.
10805 Sunset Office Drive, Suite 300 — St. Louis, MO 63127